Events - The Winning Formula

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Whether you are planning a small gathering with media or a large scale launch party with all the trimmings, our final Networx event for 2009 will help you create the winning formula for creative and successful events in the New Year.

Our panel of events experts will discuss how to stage successful events that create valuable buzz for your brand. With a wealth of experience both in Australia and overseas, our speakers will also share valuable tips and tricks to help you in your event planning.

Our panelists include:

David Grant, Director of DG3 (previously David Grant Special Events), is widely regarded to be the leading authority on events in Australia. With over 3000 events to his credit, David has worked with a number of international clients, including organising VIP events at the last 7 Olympic Games for the International Olympic Committee.

Dawn Denton, Marketing Manager for Research In Motion (the makers of BlackBerry®), heads up the company’s consumer channel and customer marketing strategy and has worked on a number of successful events for Blackberry – including the recent BlackBerry Curve 8520 launches with Jessica Mauboy and Joel and Benji Madden from Good Charlotte.

Richard Chapman, Managing Director of Spark Communications and Impact Live, has worked on numerous PR and experiential marketing campaigns for leading brands such as Fosters, 3 Mobile, ANZ, Hugo Boss, Ford, BP and Motorola and Nintendo. Richard has also managed numerous large scale events for the Nintendo Wii, which was recently named one of Australia’s most trusted brands in a Brand Asset Valuator study by advertising group Y&R Brands.

The panel discussion will also cover:

Are events important in the marketing mix? Why?
How to harness the power of online and social media
Emerging trends in the events arena
Budget – how to pull off an event without the big budget
Getting your event noticed by the media

Tickets are $60, which includes a complimentary drink on arrival, canapes and the chance to win fabulous lucky door prizes.

So join us from 6pm at The City Hotel for an entertaining evening with plenty of networking opportunities and expert advice.

Book online today or call 02 9957 1352 for more information!

Speakers

David Grant

Director, David Grant Special Events

David Grant is widely acclaimed as one of Australia’s leading event producers and a trailblazer of the events industry. Since 1987, David Grant Special Events (now rebranded as DG3), has entertained the rich and famous at events from Sydney to New York. DGSE has been “Australian Event Organiser of the Year” a record 10 times and with over 3000 events to their credit, DG3’s client list is a who’s who of the world’s most discerning companies - from luxury brands to blue ribbon corporates. Uniquely for an Australian event company, the DG3 team works extensively throughout the world, particularly in the USA, and have also produced VIP events at the last 7 Olympic Games for the International Olympic Committee and several US clients. This constant international experience gives DG3 a unique insight into global event trends and keeps them at the cutting edge of event production throughout Australia.

Dawn Denton

Marketing Manager, Research In Motion (the makers of BlackBerry®)

Dawn is responsible for RIM ANZ’s overall consumer channel and customer marketing strategy and implementation. Dawn’s creative flair has already shone through with her successful execution of the BlackBerry Bold Cirque du Soleil launch and Optus campaign, BlackBerry Pearl Flip MTV launch with Sam Sparrow and most recently the BlackBerry Curve 8520 launches with Jessica Mauboy and Joel and Benji Madden from Good Charlotte.

Prior to joining RIM at the beginning of 2008, Dawn has held sales and marketing management roles in leading Australian telecommunications companies such as AAPT and People Telecom. Before moving to Australia in late 2000, Dawn was a journalist for Fairfax (formally INL newspapers) at the Evening Standard responsible for the stuff.co.nz online execution, entertainment, travel, gardening and health rounds and features. She is also a mum to her three sons Dejan (10), Danye (5) and Deontaye (3).

Richard Chapman

Managing Director, Impact Live and Spark Communications

Richard has more than 15 years experience in marketing communications, covering public relations, sponsorship marketing & leverage and experiential. Richard is currently Managing Director of both Impact (experiential) and Spark (PR).

Richard has overseen major marketing communications campaigns for leading global brands including Fosters, 3 mobile, Nintendo, ANZ, Hugo Boss, Ford, BP and Motorola – to drive brand positioning and awareness through the development of creative marketing solutions.